“XIAO SHUO JIA” (novelist) is among the hundreds of schools of thought in ancient China, which collects the stories and legends. In ancient times, it refers to the storyteller. The spirit is sold in small bottles with the lids that can be used as small shot glasses. Inspired by cans, the container is in the unique shape that narrows slightly at the top, which is distinctive in different scenes and has a classic temperament in modern bottle design. The concept of “selling liquor like selling drinks” advocates the idea of relating the spirit to the young people, and promotes the lifestyle of making friends through drinking together.